Research shows that companies with high ESG ratings have a lower cost of debt and equity, and that sustainability initiatives can help improve financial performance while fostering public support. Investors examine factors such as a company’s carbon footprint, water usage, community development efforts, and board diversity. Several investors today use environmental, social, and governance (ESG) metrics to analyze an organization’s ethical impact and sustainability practices.
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The goal of a sustainable business strategy is to make a positive impact on at least one of those areas.
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In business, sustainability refers to doing business without negatively impacting the environment, community, or society as a whole. What Does "Sustainability" Mean in Business? But what exactly does it mean to be “sustainable” in business? In a recent McKinsey survey, 70 percent of respondents said their companies have a formal governance of sustainability in place.
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A growing number of organizations are integrating sustainability into their business strategy-realizing they can do well by doing good.